Delighted to announce that a new and independent Italian restaurant is to open in Peterborough city centre later this year and that they have chosen our firm to handle all issues of marketing on an ongoing basis.

We have already been working on the brand identity which has now been agreed.  A busy few months ahead then creating the marketing plan and launch campaign for The Pizza Parlour & Music Cafe.  We wish them well.

We are pleased to welcome to the fold No.3 The Yard. Formerly Jim’s Yard, the Stamford restaurant enjoys a glowing reputation for wonderfully presented modern food in a secluded courtyard setting.  We look forward to helping grow the business further through an extensive, ongoing marketing programme.

We are delighted to have been awarded the contract to provide a marketing management service for the new venture 360cs.

The firm provides high end cleaning services to domestic and commercial properties across the Peterborough area and is looking for rapid growth through 2015.

Whilst we have not worked in this specific sector before , we have been involved with property maintenance companies and our continuing belief is that the same fundamental marketing principles apply whether the business is using a Dyson or a duxelle!

We wish Directors Simon Howitt and James Dawson all the best and look forward to working together.

Enjoy a glass of red?  Leigh Johnson of Bells Farm Vintners enjoys his wine, writes about it and knows more about the grape than the average diner.  Here is his review of a Cabernet Sauvignon from a surprising source.

When eating in a restaurant, convention has it that the food is chosen first and then a wine to go with it. However, when a particular restaurant has so many excellent dishes on the menu, sometimes it more fun to abandon convention, choose the wine first and then look for a dish to accompany it. This presents the opportunity to scour the wine list for something a bit different, perhaps an unknown producer, a new grape variety or a new wine region.

This was just the experience we had at the Cherry House Restaurant in Werrington to celebrate a friend’s birthday. They have an excellent menu and one which we know well so I dived straight into the wine list to see what recent gems might catch my eye.

A wine that immediately leapt out at me was the Miolo Lote 43, Cabernet Sauvignon, Merlot blend. Nothing hugely unusual about the grape varieties (they are the traditional grape varieties of most Bordeaux wines) but what is interesting is that this wine comes from Brazil, a country not known for its winemaking. Unlike Argentina and Chile, Brazil does not really have a wine culture but nevertheless, it is South America’s third largest wine producer, much of its produce exported.

Miolo is Brazil’s largest fine wine producer and Bordeaux wine guru Michel Rolland acts as a consultant and the quality definitely shows. The wine is a dark ruby, almost inky. The nose is wonderfully expressive with ripe black fruits, cedar, pencil shavings and green peppers. On the palate the wine shows great complexity, richness and a roundness that belies the wine’s price tag. Ripe damsons and blackcurrant, leather and tobacco wrapped in a well-judged oak glove with soft, well integrated tannins. This really is an excellent wine and available at the Cherry House Restaurant at £39.95. You would have to pay twice that in a restaurant to buy a Bordeaux wine of the same quality.

If your budget won’t quite run to that, they also stock the Miolo Reserve Cabernet Sauvignon at £23.95. This is a single variety wine and from slightly younger vines than the Lote 43 and although it doesn’t quite have the complexity of the grand vin, it’s a great value entry point alternative.

I had the Miolo Lote 43 with the roast rib-eye beef and it was an outstanding match. It’s very rare to find such an interesting wine in a restaurant anywhere outside of London and to find it on our doorstep in Werrington is an absolute treat. I would urge everyone to give this a try, you won’t be disappointed.

Leigh Johnson   Facebook: Bells Farm Vintners

Electrical and mechanical engineering contractors KA Wing Limited are leading by example in the quest to reduce the carbon footprint of UK business.  The company, based in Orton Southgate, Peterborough, will soon be taking delivery of two of the first “born electric” cars to be seen in the city.

Managing Director David Lee said: “KA Wing is a well-respected name in the design and installation of energy efficient lighting, power and control systems for clients not only in the Peterborough area, but throughout eastern England.  Our company installed six charging points for electric vehicles in the car parks at Queensgate Shopping Centre last November, but the benefits of electric over petrol had been on our radar for some time.  We were excited to learn about the BMW i3 which is described as “born electric”, meaning that has been designed as electric from the drawing board rather than a petrol model that has been converted.  It has a carbon fibre body shell which makes it light of course but also stronger than traditional materials, and importantly, it is emission-free at the point of use, which means we as a business reduce our carbon footprint considerably.”

David Woodhouse of Sycamore BMW added: “There are many preconceptions surrounding electric cars; that they might run out of charge, that they go slowly or don’t feel like a ‘real’ car.  But in reality there are 8,600 public charging points already in the UK, so with the average driver travelling just 25 miles a day and the electric car charging between 80 and 100 miles, it is unlikely anyone would ever find themselves stuck.  As for speed, 0-62 miles per hour in 7.9 seconds is quick enough for most drivers and the i3 certainly feels like a real BMW.  Of course, electric cars aren’t for everyone, but for those of us simply enduring the daily commute and average urban travel, it is an exciting option both environmentally and technologically and we are delighted that KA Wing, one of our long established customers, is taking a big step towards reducing their emissions.”

The KA Wing Group Limited can be contacted on 01733 370448, http://www.kawingltd.com/